The agency has been working with Avis to promote their newly enhanced Avis app, which makes their car rentals even faster by enabling customers to bypass queues – it also removes the need of any paperwork, as everything’s stored in the app. The promotion included 10% off car hire which was communicated via online display advertising, social media (Facebook & Twitter) and email in 5 different languages.
We also created an animated demo for the enhanced app, plus range of POS materials for Avis rental stations to promote the app, which included posters, tent cards, plasma screen animated displays, pull-up banners and car mirror hang tags.
