We recently created the marketing collateral for the Horticultural Trade Association’s (HTA) National Plant Show that took place at Stoneleigh Park, Coventry. 2017 was the show’s ninth year and once again showcased the very best of British plant suppliers all under one roof. The Show offers a ‘back to basics’ approach, focusing purely on plants at the best time of year for retailers to plant their ranges for the following season. The work we undertook ranged trade press and online advertising, show guide (60 pages) and display signage.